Info Edge (India) Limited: Viral Diwali Gifts Campaign Amplifies Brand as Q2 Results Show Steady Growth

Diwali Suitcase Gifts Go Viral

Info Edge became the talk of social media in mid-October 2025 when videos of the company's lavish Diwali gifts went viral across Instagram and other platforms. Each employee received a set of VIP suitcases, traditional diyas, and boxes of sweets, with the gesture flooding social feeds and generating massive organic brand visibility.

The campaign sparked widespread social media engagement, with users expressing both admiration and envy. Comments ranged from "15th reel on my feed of this office" to humorous reactions like "I showed it to my manager, he said it's AI". The viral moment showcased Info Edge's strong workplace culture and employee-centric approach, reinforcing its position as a premier employer in India's tech ecosystem.

Business Overview

Founded in 1995 by Sanjeev Bikhchandani and headquartered in Noida, Info Edge is India's premier online classifieds company operating four major verticals:

1. Naukri.com – India's leading job portal

2. 99acres.com – Real estate classifieds platform

3. Jeevansathi.com – Matrimony services

4. Shiksha.com – Education portal

The company has evolved into a powerhouse technology holding company with strategic investments in several unicorns including Zomato (now Eternal), PolicyBazaar, and others, demonstrating prescient venture capital acumen.

Info Edge's Q2 FY26 billings show Naukri.com (Recruitment Solutions) dominates with 75% market share, while 99acres and other verticals contribute steady growth

Financial Analysis

Info Edge demonstrates consistent financial performance with strong profitability and cash generation:

Revenue Performance:

• FY23: ₹2,345 crores

• FY24: ₹2,536 crores (8.1% YoY growth)

• FY25: ₹2,882 crores (13.6% YoY growth)

• H1 FY26: ₹1,582 crores (12% YoY growth)

Profitability Trajectory:
Info Edge executed a remarkable turnaround:

• FY23: Net loss of ₹70 crores

• FY24: Net profit of ₹594 crores (turnaround of ₹664 crores)

• FY25: Net profit of ₹1,310 crores (120% YoY growth)

Q2 FY26 Performance:
The company reported standalone billings of ₹729 crores, up 12% YoY from ₹650.3 crores in Q2 FY25. For H1 FY26, billings reached ₹1,373.2 crores, marking 11.7% YoY growth.

Segment-wise Breakdown (Q2 FY26):

• Recruitment Solutions: ₹545 crores (76% of total, 10.8% YoY growth)

• 99acres: ₹122.4 crores (14% YoY growth)

• Others (Jeevansathi/Shiksha): ₹61.6 crores (21% YoY growth – highest among segments)

Key Financial Metrics:

• Operating Margin: Consistently strong at 36-37% across FY24-FY26

• Cash Position: ₹4,290 crores as of December 31, 2024, providing strong financial flexibility

• EPS (FY25): ₹65.90 per share, up 20.3% YoY

• Cash from Operations (Q3 FY25): ₹345.8 crores, up 26.9% YoY

Strategic Positioning

Info Edge's recruitment business continues as the primary revenue driver, benefiting from:

• Broad-based improvement across IT and non-IT sectors

• Healthy renewal rates with client base exceeding 132,000 in FY24

• Database of 98 million resumes with 28,000 daily additions

• Strategic businesses like JobHai and AmbitionBox beginning monetization

The non-recruitment verticals show strong momentum:

• 99acres benefits from India's resilient real estate market

• Jeevansathi and Shiksha recording highest growth rates at 21% YoY

• Portfolio approaching breakeven, strengthening overall profitability

Investment Portfolio

Info Edge's strategic investments have generated substantial value, particularly its stake in Zomato (Eternal). The company's consolidated financials benefit significantly from mark-to-market gains on these holdings, contributing to the exceptional profit growth in FY25.

Outlook and Challenges

Info Edge maintains strong fundamentals with:

• Dominant market position in recruitment classifieds

• Diversified revenue streams reducing dependence on any single vertical

• Strong balance sheet enabling continued strategic investments

• Improving margins across all business segments

However, the stock has faced pressure, declining 21.6% year-to-date despite strong operational performance, suggesting market concerns about growth sustainability or broader sector headwinds. The company's ability to maintain recruitment segment growth amid economic uncertainties and IT sector challenges will be key to sustaining momentum.